Street advertising

As an advertising major, this project reminded me of some Guerrilla Marketing  cases. Although this actions are not considered art for most of the population, and have different purposes from the Critical Design, it is still interesting to see the way they take consumers by surprise, and pop up where and when people least expect it. Take a look:

See more at: http://www.boredpanda.com/cool-and-creative-street-ads/

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Buildings and Coding

Screen Shot 2013-06-03 at 8.40.44 PM

I saw this image of this ominous looking building on Tumblr and I know I just came out of class because it looks like a combination of a void setup() void draw() background (200) with rect() functions and translations as well as some gaussian blur Illustrator effect all in black and white gradient and shadow…

 

 

Generative Art Online

Talking about generative art, I found this curious website that might interest you too!

Silk is an interactive art site created by Yuri Vishnevsky that allows you to generate art with just a click of your mouse. You do not need any special skill to play with the tools: just click, drag, and watch the silk weave in luminescent colors across your screen. The colors and patterns are changeable, and you also can increase the points of symmetry, use mirroring and more.

You can save your creations, or even share them on Facebook, Twitter, or Pinterest, and the gadget is available at the Apple Store for download.

If you are done for this week, get started, enjoy the relaxing music and create your own art!

Accessible Coding

The Quick Response Code (the popular QR code) is the trademark for a type of matrix barcode, an optically machine-readable label that is attached to an item and that records information related to that item. It consists of black square dots arranged in a square grid on a white background, which can be read by an imaging device.

Initially designed for the automotive industry in Japan, this system has become popular due to its fast readability and greater storage capacity.

With the popularization of the smartphones, it has become a focus of advertising strategy, since it provides quick and effortless access to the brand’s website.

The best part is that you don’t need to be an expert in coding to create your own QR code. Google has a popular API to generate QR codes, and apps for scanning QR codes can be easily found on devices.

English: Small example QR code

English: Small example QR code (Photo credit: Wikipedia)

Pattern on a Box

 

Box pattern

I saw this pattern on a box that was thrown outside on my way to the lab today. I’d describe it as a white pattern on a blue background but in a way, it could be described as a blue pattern with cross sections of white. Due to the way the two colors work together, forms are created that wouldn’t exist if you just had one color operating.

One reason why the box stood out to me was because the pattern is conventionally pretty and catches the eye. But the other reason was because it seemed odd of a delivery box to be so beautifully decorated. Decoration can turn things that are usually dull and uninteresting and sometimes even unappealing to the exact opposite. Simultaneously, it can turn something that was once beautiful in its simplicity to a complete eye sore. So that suggests that there is a line, a a balance that artists and designers have to tread when creating things for people. It’s similar to the boundary between form and function. I think it’s always better to lean toward less decoration and more function, but that’s likely due to the mere fact that I’ve grown up in an age where simplicity is preferable.